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How TikTok Algorithms Work

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How do algorithms work in TikTok?
How to make it so that you get into the recommendations?

How do TikTok algorithms work and is it possible to get into recommendations? This question is asked by any novice author who has decided to try himself as a blogger. As you know, the competition in the service is really huge, so boring and useless content will certainly not be promoted. And you also need to understand that the exact principle of the algorithms in TikTok is not known to anyone (except their creators). But the experience of other users still allows us to draw some conclusions, which we are ready to share with you further. image

How do algorithms work in TikTok?

In general, all verification and evaluation of content on TikTok is based on the use of artificial intelligence - a living person simply could not manually check each video. Like everywhere else, mistakes sometimes happen, as a result of which extremely strange videos end up in the recommendations. But how do TikTok algorithms roughly work?

First , the most important is the first impression of your account. You should initially try to record high-quality and unique videos, follow trends and never violate the rules of the service. For example, for a toy gun in the frame, you can be given a shadowban, because of which further promotion is simply meaningless - honestly, it's easier to create a new profile..

image Secondly , artificial intelligence makes sure that publications are unique, and borrowed content is at most 30 percent . The same applies to copyrights - it is better to refuse to copy other people's publications, otherwise the probability of getting blocked in TikTok and not getting into the recommendations is extremely high.

Thirdly , oddly enough, it is advisable to use the built-in TikTok editor. Various experiments prove that in this case, the algorithms work much more efficiently - the videos simply appear in the recommendations more often. It was also noticed that in the TikTok feed there are mainly videos where real people are in the frame..


In summary, it should be noted that the most important thing is the feedback from the audience. TikTok algorithms take into account how many likes a publication has collected, how many comments and reposts. If it is noticed that subscribers like the video, then it will most likely be in the recommendations (although this does not always work).

How to make it so that you get into the recommendations?

And the question that worries many novice bloggers is this: how to get into the recommended TikTok. If you came for some formula for success, then it will not exist - there is no exactly working algorithm yet. But we are ready to share with you some tips to one day be in the trends of TikTok:

  • Try to shoot videos with popular music and use hashtags - keywords that reflect the subject of the publication.
  • Be sure to apply various filters, masks and effects built into the TikTok editor.
  • Try to record only high-quality and interesting content so that the algorithms work for you (and not against, issuing a shadowban).
  • Stick to a strict schedule for releasing new videos (for example, 3-4 times a week).
  • Come up with interesting stories for your videos so that the algorithms understand that your content is unique.
  • Make only your own publications, and do not copy them from other authors.
  • The presence of a person in the frame - plus 50% to the output in the recommendation.

Thus, we looked at how the TikTok algorithm for recommendations works, and what needs to be done to be in trends. Of course, there is no clear formula for success, but it never hurts to stick to the tips presented. Do you have any questions? Well, then you in the comments!